Reflections of video making so far.
The task of producing a 90 second video has been a bit deceptive to me. We have made several videos so far and all of them have been longer than 90 seconds. So in terms of amount of content, footage, audio, still images to find or create, those videos have been “harder.” Then, working on it side by side with the behemoth that is building our capstone website, it seems even smaller still. Talking about my work for ninety seconds is easy! I can fill ninety seconds no problem. Or maybe that is the problem. How do I say enough in ninety seconds! Building a storyboard a few weeks ago was helpful. It gave me some boundaries and a narrative to fill in. There is just so much to stuff in there. It is tempting to double down and use visuals to cheat a bit of extra information in there but I feel like that goes against what we learned in our design classes and Baggio readings. So, thinning down my script to the bare essentials has definitely been the largest challenge. This has led me to consider the purpose of my video. The rest of my capstone is very formal and data driven. However, including a ton of data in my script really pushes the time. I can say something and back it up with a data point in five or six seconds. If I take those numbers out of the script, I can convey the information in maybe three seconds.So, my 90 second-teaser benefits from having fewer statistics shoved in it. However, I have the exact opposite in my capstone website. It is not an opinion blog, it is a research project and a data driven argument. I feel like the word I am looking for and struggling with is tone. What is the tone of my 90 second video? I naturally wanted it to be a little more generic and light hearted in my storyboard and that contrasts with the professional tone of the rest of my capstone. Perhaps that is the point of our elevator pitch. I currently have several drafts of different sections of my script, some more specific and some more generic. I have practiced some tongue twisters to try and spit my script out a second or to faster. I have poured through stock image websites to find the images that convey the tone and emotion I want paired with my data. I feel like it is all about choices now. I am thankful for our previous classes. I have been exposed to a lot of different video making tools and know which one I am comfortable which to get this particular type of video done. I am not fretting over editing or transitions or formatting because we already did those. I even know where to find free background music that I like. All because we have been through this process before. I get to focus on the content of my script at a high level of detail. I get to think about the tone and audience reception because I am not stressed about producing the video. It is a pretty big contrast to the struggle I felt communicating via storyboard.
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October 2017
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